Episode 34 – Join ‘Em
Today on The Marketing Podcast, Heather Watson and Brendan Quigley are looking at some cases where brands have jumped on the bandwagon. First, Heather gets excited about Eminem’s use of AR at Coachella. At a time when a number of performers have gone on the record...Episode 33 – Everything Snapchat
Today on The Marketing Podcast, Heather Watson and Brendan Quigley are talking about Snapchat News. First, DJ Khaled gets in a bit of hot water after some of his sponsored posts aren’t disclosed as such and his lifestyle snaps are questionable. Heather and Brendan...Episode 32 – Comparing Apples to Googles
Today on The Marketing Podcast, Heather Watson and Brendan Quigley are talking about a mashup of things including debating whether it’s font or typeface. First, Heather celebrates how a graphic designer redesigned well recognized logos replacing the brand name with...Episode 31 – Storytelling Through Advertising
Today on The Marketing Podcast, we’re talking about how brands are telling stories through ads. Heather Watson and Brendan Quigley are looking at four different ad campaigns and how they tell stories to attract attention and connect with their audience. Marketing...Episode 30 – Mobile Spending and Loyalty Programs
Today on The Marketing Podcast, we’re talking about mobile e-commerce. Brendan Quigley has finally discovered the benefits of mobile payments as he and Heather Watson discuss how businesses are incorporating it. As well, they are talking about Subway and Canadian Tire...Do you like what you hear and want to reach out to us?
